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发布时间:2017-09-11 14:46:54 来源:

  广州购物频道是经国家新闻出版广电总局批准成立的全国第一个专业电视购物频道,全天24小时普粤语播出,是国内粤语播出时间最长的一个频道,现已覆盖广州有线广大的电视网络用户。


  广州购物频道的战略定位是立足大广州,将依托广州市广播电视台的强势媒体资源优势,逐实现对珠江三角洲地区1亿多收人群的有效覆盖。为本地消费者提供涵盖家居用品、3C数码、日用家电、时尚饰品、收藏品等诸多品类的优质廉价商品。


  广州购物频道拥有完善的商品开发、节目制作、客服热线、物流配送等服务体系。并通过文字、图形、3D技术、视频四个维度详细介绍商品,将电视媒体、互联网、移动终端与实体店紧密连接,致力打造出一个新型的四维合一、全线互通的超级购物平台。


Guangzhou shopping channel is approved by the State Press and Publication Administration of radio the first professional TV shopping channel, all day long 24 hour general Cantonese broadcast, is the Cantonese broadcast a channel for the longest time, has been covering the vast Guangzhou cable TV network users.


The strategic positioning of Guangzhou shopping channel is based on the big Guangzhou, and will rely on the strong media resources of Guangzhou radio and television station to realize the effective coverage of the more than 100 million population in the Pearl River Delta region. For local consumers to provide home products, 3C digital, household appliances, fashion jewelry, collectibles and other categories of high-quality cheap goods.


Guangzhou shopping channel has a perfect product development, program production, customer service hotline, logistics and distribution service system. And through the text, graphics, video 3D technology, the four dimensions of details of goods, TV media, Internet, mobile terminal is closely connected with the store, to create a super shopping platform, a new four-dimensional one, the full interoperability.


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